Ilyina V.A., Nistratov A.A.
E.F. TARASOV’S APPROACH TO THE VALUES CONTENT STUDY IN THE LANGUAGE CONSCIOUSNESS
Abstract. The article is devoted to the description of E.F. Tarasov’s approach to the study of the values content in language consciousness. It is based on the idea that the human values content is formed and existed at different levels (the level of public consciousness, the ordinary consciousness of profane cultural representaitves, the intermediate level of public consciousness), as well as the transformation of the universal human values content into personal values. Constant and variable components are distinguished in the content of the personal values.
Keywords: values content, regular component, variable component, personal value, anti-values, language consciousness, meaning.